Yes, its an overstatement, but I really wanted a free Dr. Pepper. Since the World’s Greatest Comedy Record came out the other day, I was looking forward to signing up for my free Dr. Pepper- which leads me to my point:
IT people responsible for estimating server traffic the world over should be fired, because they are always wrong.
Now, I know that the Dr. Pepper example could be just Dr. Pepper trying to avoid sending very many people a free DP coupon. This, being the most likely case, should result in Dr. Pepper being fired.
However, think of other examples. The 2 recent ones that come to mind are the Firefox 3 launch and the iPhone Firmware v2.0 launch. According to my simplistic understanding of economics (read: 4+ years studying it in school), it would appear that turning people away from your website/store would not be beneficial to the “bottom line.” Is it that hard to overestimate? You have months! At least 6 months, in Apple’s case (AND THEY MAKE SERVERS) to get some extra lines flowing.
The only solution is thus: fire everyone everywhere involved in estimating server traffic on launch day.
You’re welcome, bottom lines everywhere.